Fashion and Style, Lifestyle

The Tokiji Watch Collection

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An innovative timepiece that celebrates digit-style displays with a minimalist watch design.

Patented in 1903, the seven-segment digit system made its debut in the digital wristwatch industry in 1970 as a cutting-edge prototype. The rest is history. Now, Tokyo-based brand Normal Timepieces pays homage to the iconic display design with a minimalist digital watch that is both innovative and elegant. The Tokiji collection celebrates “the digit”, with the line’s Japanese name translating to “numerals that represent time.”

In a similar way to the brand’s Hibi line, the Tokiji watch boasts a clean dial and minimal design that allows the concept of the collection to shine through. More than just a contemporary take on the classic digital wristwatch, the range features an innovative display. Normal Timepieces developed the new system over the course of several years. Featuring no space or air between the LCD display and the lens, the Tokiji watch has a deep black dial as well as vivid, sharp digits.

The stainless steel case measures 38mm in diameter and comes with a hardened mineral glass lens. Modeled after a traditional chronograph, the Tokiji watch features three pushers on the minimal case. Functions include a second timezone, alarm, and the date as well as a stopwatch function. Launched on Kickstarter, the Tokiji timepiece comes in two case versions, silver and black. This minimalist digital watch also features three types of strap: premium black calfskin leather, silver mesh, and black mesh. Backers can expect to get their new Tokiji watch in August 2019. Photographs© Normal Timepieces.

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