“Good design never goes out of fashion;” the words of Vipp founder Holger Nielsen ring in the company’s 75th year as they unleash an exciting new project. Although Vipp is best known for its work with steel that began in 1931 with Nielsen’s famous Step Bin, they now join forces with Danish ceramicist Annemette Kissow to bring forward a 7 piece collection – bowl, milk jug, egg ring, plate, and cups for espresso, coffee, and tea – to match their classic kitchen concept. “Even though we are working with a completely different material, the outcome carries the same DNA as when we process steel and aluminum – a product stripped to the bone with a mimalistic look where material and processing define the design,” explains Chief Designer Morten Bo Jensen, whose Copenhagen loft delivers a clear visual of the group’s Universal Design philosophy. “When we design a new product, we consider it as a tool, that must stand the daily wear and tear…It is not just about developing something that is new or different.” The classic ceramic series, available in either white or grey, features clean lines and beautiful reduced forms that are hand-cast in high-quality porcelain, water polished for a soft matte finish, and glazed on the interior. Despite their striking simplicity, the well-crafted pieces distinguish themselves with “soft shapes interrupted by sharp lines” for an aesthetic that is both bold and undeniably elegant. Vipp CEO Jette Euglund says that “Since I met Annemette Kissow in 2005, I have admired her work, so it was an evident choice to team up with her.” We couldn’t agree more; Kissow’s collaboration gracefully continues Vipp’s legacy of minimal design.